STX TrollyGo Surpasses $70 Million in Cumulative Transactions in 8 Months

Helping small and medium-sized enterprises (SMEs) expand into global markets



The ETT HOJAKDO toothpaste is sold on STX’s global business-to-business (B2B) digital platform, TrollyGo

TrollyGo, the global business-to-business (B2B) digital platform of STX, a global general trading company, is gaining traction as an overseas sales channel for small and medium-sized enterprises (SMEs).

STX announced today that TrollyGo's cumulative transaction value has reached $74.3 million (approximately KRW 99.5 billion) after eight months of operation.

TrollyGo is a B2B platform that digitizes offline-centered trade transactions. It not only reduces the cost and time for companies to explore overseas markets by themselves, but also reduces the burden on companies and improves efficiency by eliminating intermediate distribution costs.

Recently, LIFE STEALER, a lifestyle brand company, joined TrollyGo as a vendor to expand its global market to various countries. LIFE STEALER's 'ETT HOJAKDO toothpaste', a highly concentrated high fluoride toothpaste that is free of nine harmful ingredients, has been sold in large quantities on TrollyGo and is popularly known as 'K-toothpaste' with a Korean aesthetic.

UniqueMi, a company specializing in fermented cosmetics, has also joined the vendor program and is selling its skincare products in bulk for overseas export. Among them, Ginseng Toner & Lotion and Ginseng Tone-up Sunscreen, which contain ginseng ingredients, have been well received by customers.

TrollyGo has been focusing on a strategy to digitize traditional trade transactions such as raw materials and industrial goods. Going forward, it is expected to become a unique supply chain platform as vendors from small and medium-sized enterprises seeking to enter the global market and sell in bulk overseas increase their membership.

“TrollyGo is successfully leading the digitization of trade transactions in the global market,” said an STX representative, ”and we will actively support SMEs to enter overseas markets and trade with other companies around the world.”

(Original article could be found here: https://www.moneys.co.kr/article/2024090908181743748)